Why Watch Online Video? - MarketingCharts

The IAB has released a new research report [pdf], conducted by GfK, in conjunction with the 2013-2014 NewFronts event. As part of the study, the researchers reveal that among monthly users, network TV shows online (?TV Online?) has the same ?wantedness? score as sports on regular TV, and also rivals regular primetime TV, meaning that these viewers attach a similar importance to online and regular TV content. But what motivates viewing of different streaming video types?

As it turns out, access, not surprisingly, is a key factor. For those regular (monthly+) viewers of TV Online, 32% said they like to watch older shows and episodes that are not available on TV, while close to 1 in 4 also said they stream online TV shows because they don?t have pay TV service. (?TV Online? refers to network TV shows online such as 30 Rock and The Walking Dead, found on sites such as ABC.com or HBO.com.)

Interestingly, though, the most common reason for watching TV shows online is to catch up on an episode missed on regular TV, a motivation cited by half of the monthly+ streamers. Not far behind, 44% said they prefer to watch TV shows online on their own schedule.

The ability to watch content on one?s own schedule is a key factor driving online viewing. The study also surveyed regular (monthly+) viewers of user-generated content (such as funny cat videos on YouTube) and original professionally produced online video (OPOV), defined as content ?produced only for online viewing, not for showing on TV, but with professional production quality? (such as House of Cards).

Among user-generated content (UGC) viewers, two-thirds watch to get a laugh, clearly the top reason. Yet 23% mention that they stream this content because they prefer to watch video content online on their own schedule, and 22% said they like watching video content that is not available on TV.

Among OPOV viewers, a leading 27% prefer to watch on their own schedule, while 21% like watching video content that is not available on TV.

Although viewers of these online video types are clearly enthusiastic about streaming (?wantedness? scores were also high for UGC and OPOV), it?s worth noting that as of now, they appear to be more motivated by convenience and access than by an overwhelming affinity for the content. Only about 1 in 10 monthly+ users of each digital video type said that the online video content is better than regular TV.

In essence, only 9% of original professionally-produced online content viewers believe that the content is better than what they see on regular TV, a fairly surprising result. Instead, TV Online and OPOV viewers were more likely to say that watching online video is no different from watching regular TV. Being agnostic about what screen they watch video on (with laptops most common for online video) is another indication that digital benefits from the convenience it affords viewers compared to regular TV.

A recent study from Harris Interactive found that 78% of Americans have watched TV ?on [their] own schedule,? with streaming services such as Hulu Plus and Netflix as popular as TV on demand, and slightly more popular than recorded content.

About the Data: The data is based on a survey of 2,425 adults screened from a general population sample for being monthly+ viewers of online video and ?ever? users of either TV Online, UGC, or OPOV. Full surveys were completed with 1,005 monthly+ viewers. Due to robust sample sizes, analysis was performed on monthly+ users of each video type.

The survey was conducted from March 19-March 25, 2013.

The ?wantedness? score measures behavioral attitudes, aggregating 4 components (value, necessity, effort, and persistence) into an aggregate score.

Source: http://www.marketingcharts.com/wp/television/why-watch-online-video-29141/?utm_campaign=rssfeed&utm_source=mc&utm_medium=textlink

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Allergan delays drug that would rival Regeneron's Eylea

By Esha Dey and Ransdell Pierson

(Reuters) - Allergan Inc said approval of its Darpin eye drug could be delayed up to two years, providing a new boost to Regeneron Pharmaceuticals Inc whose successful treatment Eylea stands to gain from a lack of new competition.

Shares of Allergan, which makes wrinkle treatment Botox, were down nearly 12 percent after the company said mid-stage trial results of Darpin did not warrant an immediate move into far larger late-stage trials. Regeneron shares were up more than 11 percent.

If eventually approved, Darpin would also compete with Roche Holding AG's Lucentis to treat age-related macular degeneration - the most common form of blindness in the elderly.

Adnan Butt, an analyst with RBC Capital Markets, said Darpin's delay was "great news" for Regeneron. He noted that Wall Street had feared the Allergan drug might have a superior clinical profile to Eylea.

"This gives Eylea even more time to become entrenched as the drug to beat," Butt said. He estimates that each year of Darpin delay will translate into about $15 to $20 upside for Regeneron shares, now trading at about $240.

Eylea, which was approved in November 2011, had sales last year of $838 million. Regeneron says it expects 2013 Eylea sales of $1.2 billion to $1.3 billion. Company officials would not comment on the setback for Allergan's drug.

Allergan Chief Executive David Pyott said on a conference call that a mid-stage trial of Darpin showed some product differentiation over Lucentis, but did not support directly moving to late-stage development.

The company now plans to perform additional mid-stage trials to assess Darpin, which will delay its potential approval by one to two years.

"There was a rush to ascribe a lot of value to Darpin and our view is that this is still very much an unproven asset with limited data," Piper Jaffray analyst David Amsellem said.

"The earliest it could get to market now is likely 2019," Amsellem said. "If you couple that with the setback of the hair loss product, the late-stage pipeline for Allergan right now is really quite thin."

A mid-stage trial of Allergan's hair loss treatment Bimatoprost Scalp also failed to provide sufficient efficacy to proceed to a late-stage study, further weighing on company shares.

ROOM TO GROW

Regeneron in the past two years has vaulted seemingly out of nowhere to become one of the world's biggest biotechnology companies, thanks largely to Eylea.

The company has repeatedly raised its sales forecasts for the drug, which is injected into the eye, as it steadily steals market share from Lucentis.

Some specialty pharmacies also use Roche's Avastin cancer drug, which has the same active ingredient as Lucentis but is far less expensive, by divvying it up into smaller portions for treating macular degeneration.

Roche has said that dividing Avastin through a procedure not closely monitored by health regulators, called compounding, could compromise its sterility.

Regeneron Chief Executive Leonard Schleifer, in a recent interview, said sales of Eylea could jump sharply if potential rivals stumble, or if U.S. regulators clamp down on the compounding of Avastin for eye use.

Moreover, he said some analysts believe Eylea sales could swell if it is approved for a new indication called diabetic macular edema now in late-stage trials. Eylea is also being tested for branch retinal vein occlusion, a related eye condition.

"So Eylea is a growth story unto itself, with lots of room to still grow," Schleifer said.

Allergan on Wednesday also posted a higher-than-expected quarterly profit, helped by strong sales of Botox.

Net income for the first quarter fell to $12.5 million, or 4 cents per share, due to a loss of $259 million from discontinued operations. Profit was $229.8 million, or 74 cents per share, a year earlier.

Excluding special items, Allergan earned 98 cents per share. Analysts were expecting 96 cents, according to Thomson Reuters I/B/E/S.

Global company sales rose 8 percent to $1.46 billion, above Wall Street's average estimate of $1.44 billion.

Sales of Botox, which is also approved for treating migraine headaches, overactive bladder and underarm sweating, rose 15 percent to $457.9 million.

Allergan said it now expects 2013 adjusted earnings of $4.70 to $4.76 per share, compared to its prior outlook of $4.75 to $4.83 a share.

The company forecast a second-quarter profit of $1.18 to $1.20 per share, below analysts' average estimate of $1.22 a share. The new forecasts reflect the impact of its MAP Pharmaceuticals acquisition earlier this year.

Allergan shares were down $14.70 at $98.86 on the New York Stock Exchange, while Regeneron shares were up $25.53 at $240.67.

(Reporting by Esha Dey in Bangalore and Bill Berkrot in New York; Editing by Michele Gershberg, Sreejiraj Eluvangal and Carol Bishopric)

Source: http://news.yahoo.com/allergan-delays-drug-rival-regenerons-eylea-185323020.html

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Kelsey Grammer Joins Transformers 4

Kelsey Grammer (Frasier) is more than meets the eye as the new ? and quite human ? antagonist for Michael Bay?s Transformers 4.? Not too much is known about his character except that he?ll be playing counter-intelligence operative Harold Attinger ? a flesh-and-blood baddie ? and not a voice of any villainous Decepticons. ?Grammer will join?Mark Wahlberg, Stanley Tucci, Nicola Peltz?and?Jack Reynor?in a story that centers on??a group of powerful, ingenious businessman and scientists [who] attempt to learn from past Transformer incursions and push the boundaries of technology beyond what they can control?all while an ancient, powerful Transformer menace sets Earth in his crosshairs.???Transformers 4?opens June 27, 2014.? Hit the jump for more.

Deadline reported on Grammer?s addition to Bay?s newest?Transformers?movie. ?Grammer also stars in writer/director John Herzfeld?s drama Reach Me, which is expected to open later this year. ?He?ll also be voicing the Tin Man in the 2014 animated release, Legends of Oz: Dorothy?s Return, lead by Lea Michele (Glee).

Click here?for all our?Transformers?coverage or browse the recent links below.

Source: http://www.rottentomatoes.com/m/1927376/news/1927376/

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Mexican Congress passes telecoms overhaul in swipe at Slim, rivals

By Miguel Gutierrez

MEXICO CITY (Reuters) - Mexico's Congress on Tuesday gave overwhelming final approval to an expansive overhaul of the telecommunications sector, which aims to boost competition in the industry and tame the likes of billionaire Carlos Slim and broadcaster Televisa.

The bill encourages more foreign investment in the telecoms industry and gives regulators the power to stop companies from controlling more than 50 percent of the market, a measure aimed directly at telecoms tycoon Slim and Televisa.

But forced asset sales will not be automatic if companies are declared dominant by the competition regulator.

The telecoms overhaul is part of President Enrique Pena Nieto's wider economic reform agenda. He is set to present major tax and energy sector revamps later this year, though the Mexican leader must first settle a political spat with the main opposition parties.

Slim's phone company, America Movil, controls some 80 percent of the fixed line business in Mexico and about 70 percent of its mobile market. Televisa has more than 60 percent of the TV market.

The legislation mandates the creation of a new regulator known as Ifetel to oversee the telecoms market. It also outlines the shape of a new federal competition commission, which will regulate all other areas.

Companies that are fined or told to sell off assets by the new federal competition commission would have the right to lodge appeals to suspend these decisions, a tactic companies have used to fight competition rulings.

However, Televisa and America Movil will be subject to Ifetel, not the federal competition commission, hampering any efforts to contest regulatory rulings.

The measure, which was first presented by Pena Nieto last month, won nearly unanimous approval from the Senate, with 108 votes in favor and three against.

Uncertainty over the final details of the bill has been dragging on the share prices of America Movil and Televisa.

(Writing by Alexandra Alper; Editing by Simon Gardner and Paul Simao)

Source: http://news.yahoo.com/mexico-congress-gives-final-approval-sweeping-telecom-reform-183755857.html

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With 1 week to go, Sanford subject of attacks

Former South Carolina Gov. Mark Sanford, center, arrives during a campaign stop at the Charleston Maritime Center on Tuesday, April 30, 2013 in Charleston, S.C. (AP Photo/Rainier Ehrhardt)

Former South Carolina Gov. Mark Sanford, center, arrives during a campaign stop at the Charleston Maritime Center on Tuesday, April 30, 2013 in Charleston, S.C. (AP Photo/Rainier Ehrhardt)

Democratic candidate Elizabeth Colbert Busch speaks to reporters during the NAACP 1st Congressional District political forum on Tuesday, April 30, 2013 in Goose Creek, S.C. (AP Photo/Rainier Ehrhardt)

Former South Carolina Gov. Mark Sanford speaks to supporters during a campaign stop at the Historic Rotary Club of Charleston at the Citadel on Tuesday, April 30, 2013 in Charleston, S.C. Sanford picked up the endorsement of U.S. Sen. Rand Paul in his quest for a vacant South Carolina congressional seat Tuesday, even as House Democrats launched another ad attacking the former governor's personal indiscretions. (AP Photo/Rainier Ehrhardt)

Former South Carolina Gov. Mark Sanford leans against a wall as he waits before the 1st Congressional District debate on Monday, April 29, 2013 in Charleston S.C. (AP Photo/Rainier Ehrhardt)

Democratic candidate Elizabeth Colbert Busch, left, looks at former South Carolina Gov. Mark Sanford as she answers a question during the 1st Congressional District debate on Monday, April 29, 2013 in Charleston S.C. (AP Photo/Rainier Ehrhardt)

CHARLESTON, S.C. (AP) ? Former South Carolina Gov. Mark Sanford can't seem to escape attacks on the extramarital affair that derailed his political career, which he hopes to revive in a special congressional election that is now a week away.

For months, his Democratic opponent, Elizabeth Colbert Busch, refused to criticize Sanford's affair ? which was uncovered during his term as governor when he visited his then-mistress in Argentina under the guise of hiking the Appalachian Trail. Sanford seldom found himself on the defensive this spring, instead focusing on a message of redemption and seeking voters' forgiveness.

But Colbert Busch in recent days has been airing an ad blasting him for lying to the people of the state, and she criticized him during a debate at The Citadel on Monday for using taxpayer funds to "leave the country for a personal purpose." Sanford didn't respond.

On Tuesday, Colbert Busch, the sister of political satirist Stephen Colbert, stood by the criticism.

"We're just talking about the facts. We're just talking about the differences between the two," Colbert Busch said when asked about the change in strategy after speaking to an AACP group in Goose Creek. "We're talking about policy and we're talking about how differently we would lead."

The attacks came even as Sanford, a Republican, picked up the endorsement of U.S. Sen. Rand Paul, a tea party favorite who is considering a presidential run.

A new television ad from the House Majority PAC that went up Tuesday tells voters not to cast their ballots for Sanford, a man the Democratic super PAC says has values that are not those of Republicans. And a billboard on an interstate near Columbia ? outside the 1st Congressional District where Sanford is running ? uses Sanford's photo to advertise a website where people can meet partners for extramarital affairs.

Colbert Busch's campaign ad says she worked to provide trained workers for the Boeing plant in North Charleston and that Sanford knew it. The ad came after an earlier Sanford ad questioned her claim she "worked with Boeing."

"It's the same Mark Sanford who used tax dollars to visit his mistress in Argentina," the Colbert Busch ad says. "He disappeared for a week leaving no one in charge. He betrayed all who trusted in him and then lied to cover it up."

Before leaving office, Sanford avoided impeachment but was censured by the Legislature over state travel expenses he used for the affair. He also paid the largest ethics fine ever in South Carolina, $70,000.

Sanford did not respond directly to the new attacks or the billboard.

The ad from the House Majority PAC shows a woman who claims she is a lifelong Republican saying she could not vote for Sanford.

"I used to be for Mark Sanford but not anymore. He skipped town to be with his mistress on Father's Day. Sanford even asked his wife for permission to have the affair and wasted our taxpayer dollars on himself. I'm a Republican, but Mark Sanford just does not share our values," says the woman, Jennifer Stark of Mount Pleasant.

Sanford and his wife Jenny have divorced, and the ex-governor is now engaged to his former mistress, Maria Belen Chapur, who even appeared at his victory speech after the GOP primary runoff.

In April, Jenny Sanford accused him in a court complaint of repeatedly trespassing in her home. The revelation prompted the National Republican Congressional Committee to pull its support from Sanford's campaign. Sanford has said he went there because he didn't want his 14-year-old son to have to watch the Super Bowl alone.

Even with the attacks heating up, Sanford has some advantages going into the campaign's final week. He held the same congressional seat in coastal South Carolina for three terms in the 1990s before serving two terms as governor. On the campaign trail, he has touted his conservative credentials as a budget-cutter.

"Unless we get our fiscal house in order in Washington," he told a chamber of commerce group Tuesday, "there will be profound consequences for the American way of life."

Paul, a Kentucky Republican, praised those credentials Tuesday in issuing his endorsement, saying Sanford is an advocate for limited government and cutting spending.

"Mark has proven during his time in office that watching out for the taxpayers and holding the line on spending are his top priorities," Paul said.

"I think in looking at my own record there's been a consistent theme of looking out for the taxpayers and the bottom line," Sanford said in thanking Paul for the endorsement. "Unfortunately, with respect to my opponent, it simply isn't believable she would be an independent voice given who has been funding her campaign."

Sanford has tried to put the focus on Colbert Busch, asserting that political out-of-state interests are funding her campaign. She has said she would be an independent voice answerable only to the people of the district.

On Wednesday, Sanford gets a boost from his successor, Republican Gov. Nikki Haley. She will make her first campaign appearance on behalf of her former mentor at a Sanford fundraiser at a home on the city's famous Battery.

"Nikki believes it is critical that South Carolina speak with as much unity as possible on key federal issues facing our state, such as labor union powers, Obamacare, and deficit spending," said spokesman Tim Pearson. "Mark Sanford is clearly the candidate who will stand with our Congressional delegation in fighting Washington's overreach."

Colbert Busch, Sanford and Green Party candidate Eugene Platt are on the ballot in the May 7 special election. The vacancy was created by the appointment of Republican Tim Scott to the U.S. Senate.

Associated Press

Source: http://hosted2.ap.org/APDEFAULT/89ae8247abe8493fae24405546e9a1aa/Article_2013-04-30-1st%20District-South%20Carolina/id-ec734e68356a4e71a741adf3eda0332c

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How Key Decisions In Copyright Cases Can Impact The Pace Of ...

Next month, I have a law review article coming out, specifically focused on how much innovation is held back and hindered when courts rule against new and innovative technologies based on the claim that they are infringing copyrights. This goes well beyond just the technology on trial itself, but many follow-on innovators who are held back or hindered in either designing their innovations or receiving investments for those same innovations. Markham Erickson, a telecom and internet lawyer, has written up a blog post that highlights this same point in looking at the recent ruling in the Aereo caes and how important the Cablevision case was in driving the innovation that led to Aereo, and to a variety of other investments in online services, and cloud computing in particular. First, Erickson notes that both the Cablevision and Aereo rulings helped create legal symmetry such that the length of a cable should not impact whether a technology is legal or not (i.e., a remote device is treated the same as a device in or on your home), and then he talks about the wider impact of that clarity:

In reaching this conclusion, the court placed utmost importance on certain technological designs such as the use of an individual antennae and copies unique to the individual. The court also made clear that Cablevision?s holding was not confined to particular, pre-approved technologies: ?[W]e see no support in Cablevision or in this court?s subsequent decisions for the Plaintiff?s argument that Cablevision?s interpretation of the Transmit clause is confined to technologies similar to the VCR.? Aereo, 2013 WL at *11.

This rejection of a technology-specific reading of Cablevision should be heartening to cloud service providers. The reliance of cloud service providers on Cablevision is hard to overstate. After the Cablevision decision, the average quarterly investment in cloud computing in the United States increased by 41 percent. By one estimate, the certainty provided by Cablevision led to an additional incremental investment in US cloud computing firms of anywhere between $728 million and $1.3 billion in the 2 and 1/2 years following the decision. As the Second Circuit observed in Aereo, ?many media and technology companies have relied onCablevision as an authoritative interpretation of the Transmit Clause. One example is cloud media services, which have proliferated in recent years.?

And yet, he notes, this clarity and ability to invest and to innovate may be at risk. As we noted at the time, the stunning dissent in the Aereo case actually indicated that designing a system to be within the clear boundaries of the law as explained in the earlier case should be seen as intent to infringe. That's a rather incredible interpretation when you think about it. Following the explicit nature of the law should be seen as trying to subvert it? Talk about a way to chill innovation. If that became the law, the chilling effects on innovation would be tremendous. Not only would innovators be fearful of creating new services that might be sued for infringement, they wouldn't even know how to make sure their technologies were considered legal, due to a court system that explicitly argued that any attempt to obey the law may be seen as an attempt to subvert it!

Meanwhile, other courts seem to be attacking these basic principles, which may result in more stifling of significant innovation and investment. We've avoided covering what's now called either the "AereoKiller" or "BarryDriller" cases, because the service, which used to be known as FilmOn, seems much more focused on doing stupid promotional stunts, rather than something serious. His lawsuit against CBS, as well as changing the name of FilmOn to AereoKiller/BarryDriller, highlights the sort of focus that David seems to have. And, unfortunately, when you have someone more focused on publicity stunts and acting like a clown, rather than mounting a serious legal defense, you get bad rulings. AereoKiller is a somewhat similar service to Aereo, but may actually end up killing Aereo and a ton of other important innovations, not because it's better/more innovative, but because it's mounting a horrible defense on a similar issue, and has already lost at the district court. The impact on innovation could be huge. With a split decision and concerns about Aereo's future success, investment in key innovations, including various cloud services, may be held back, while other countries continue to invest in such companies.

It's incredible that we have a legal process, and a tool in today's copyright law, that is being actively used to scare off key investment in new innovations at a time that we should be much more focused on innovation.

Source: http://www.techdirt.com/blog/innovation/articles/20130428/06331122862/how-key-decisions-copyright-cases-can-impact-pace-technological-innovation.shtml

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Visitors help Boston shops bounce back after Marathon attacks

By Ross Kerber

BOSTON (Reuters) - One tourist wanted to eat at a restaurant as close to the Boston Marathon finish line as possible. Other well-wishers made a point of buying shoes at the running store just a few steps away from a bomb blast site.

With their dining and shopping dollars, throngs of visitors to Boston's Boylston Street are helping small businesses recover quickly from millions of dollars in losses after the Boston Marathon bombing attacks on April 15.

"The support has been incredible," said Colin Peddie, owner of Marathon Sports, of the customers who have flooded his running goods store close to the racecourse finish - and the site of the first of two blasts that killed three people and injured 264.

Unlike the September 11, 2001 attacks, the last comparable event on U.S. soil, the low-tech bombing of the Boston Marathon left relatively little property damage.

Still, a number of businesses in the area were forced to temporarily close to repair minor damage or wait for police to complete their investigation of crime scene.

Meg Mainzer-Cohen, president of the 500-member local Back Bay Association trade group, said about half of them lost at least some money due to the bombings and their aftermath. She estimated losses total tens of millions of dollars.

Many retailers and restaurants now hope to make up their losses through increased foot traffic from visitors, runners and locals coming to the site of the attacks, she said.

At Marathon Sports, where the blasts blew apart the shopfront, Peddie credited his local insurer with helping him reopen quickly and said the store is on track to recoup the losses as visitors return to the area.

"It's for all the wrong reasons, but for now when someone comes to Boston they're going to take that walk down Boylston Street," Peddie said.

Mark Shapiro, a doctor who had just arrived from San Diego on Friday and was taking pictures outside a packed Marathon Sports, said he and his wife made it one of their first stops.

"We both agreed we wanted to pay our respects, but it was nothing like I expected. I had no idea it would be so crowded," Shapiro said.

Representatives for several investment fund companies and other professional businesses in the area said most employees were able to work remotely during the days much of the area was closed off as a crime scene - including during a citywide shutdown on April 19 as police searched for one of the bombing suspects.

These included International Data Group, the technology research firm whose headquarters are in an office building just next to the site of the first blast.

SEEKING RESTAURANT NEAR FINISH LINE

Some retailers and businesses were less fortunate.

At The Tannery, a fashionable footwear and clothing store at the corner of Boylston and Exeter streets, general manager Gerardo Defabritiis estimated lost sales of more than $100,000 for his store, which has 15 employees.

"We're talking about six figures," he said. Still, only one window was slightly damaged in the attacks and nobody was injured, he said. "We're OK, thank God," he said.

Those likely to wind up hit hardest are doctors, hair salons and other service providers who charge by the visit and cannot easily make up sales such as by staying open later, said Mainzer-Cohen of the Back Bay Association.

"There are only so many hours in the day," she said.

The U.S. Small Business Administration said on Monday it would make available low-interest disaster loans of up to $2 million to help those impacted by the attack. Not all business-interruption insurance covers losses tied to terror attacks.

Mike Ross, a Boston city councilman whose district includes the area, said he has gotten a flood of contacts from out-of-town visitors looking to stop in after the attacks. One man from New York, Ross said, e-mailed for help finding a restaurant as close to the Boston Marathon's finish line as possible.

"We're really pumped," Ross said of visitors' new enthusiasm for the area.

(Reporting By Ross Kerber; Editing by Paul Thomasch and Cynthia Osterman)

Source: http://news.yahoo.com/visitors-help-boston-shops-bounce-back-marathon-attacks-212025839.html

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